Personal brand system
Keep your existing logo and chosen business card. Make one coordinated A4 letterhead that uses the same brand style and leaves room for a real letter.
Keep your existing logo and chosen business card. Make one coordinated A4 letterhead that uses the same brand style and leaves room for a real letter.
Reuse the two existing worksheets as supporting evidence for the final product.
The summative is your current task. Reuse these two worksheets as supporting evidence for the final product.
Supporting evidence: reuse this completed worksheet; add only missing evidence or brief updates.
Supporting evidence: reuse this completed worksheet; add only missing evidence or brief updates.
8–19 October · Three class meetings · Final submission 19 October at 20:00 China time.
Personal brand system assessment. Reuse the two existing worksheets as supporting evidence for the final product. Open summative assessment →
Keep your existing logo and chosen business card. Make one coordinated A4 letterhead that uses the same brand style and leaves room for a real letter. Final submission: 19 October at 20:00 China time. A and B are assessed separately, each out of 8.
Open instructions & handout →No upcoming dated homework is listed. Check Toddle for your submission status and any new instructions.
Formative practice due 12 October. Bring your current logo, business-card designs and research. Reuse completed alternatives and plans, act on feedback and fill gaps. Do not restart the card or produce letterheads for this worksheet.
Open instructions & handout →Formative practice due 12 October. Keep completed work: use teacher feedback to fill gaps, not to repeat adequate research. Refer to existing evidence with its original date; do not copy it out again.
Open instructions & handout →Follow the linked handout and the submission instructions in Toddle.
Open instructions & handout →Follow the linked handout and the submission instructions in Toddle.
Open instructions & handout →Upload your two logo sketches here
Open instructions & handout →Follow the linked handout and the submission instructions in Toddle.
Open instructions & handout →Return to these instructions when you need earlier project work or evidence for the assessment.
Investigate how repeated choices in colour, type and imagery create a recognizable brand.
Turn your identity words into a brief and three different logo concepts.
Build your chosen logo digitally, develop two meaningful variations, and test which works best.
Refine your strongest logo and record the colours, type and variations that make your brand consistent.
Reference materials and resources for later units. Use the current project plan for this term’s assessed tasks.