A · Inquiring and analysing
Show who needs the solution, what you researched, what existing examples taught you, and how the findings guide the project.
Grade 7 · Current project
Personal brand system
Develop one new A4 letterhead coordinated with your existing logo and business card. Your earlier work is part of this project.
Summative: 8–19 OctoberA / 8 · B / 8 · Final submission 19 October at 20:00 China time
Start with what you have
Bring your two completed worksheets, existing logo, business card, and brand rules. Plan for one week of focused work. Reuse the last two worksheets and existing project files; add only missing evidence or short notes about real changes. No new research report, separate evidence index, or rewritten answers are required.
Reuse Research your brand audience (Worksheet 1) and Plan your business card (Worksheet 2). Keep the existing research, three card alternatives, chosen card, and labeled card plan. Do not make replacement cards or three new letterhead designs.
Reuse the card. Make one letterhead.
Reuse Research your brand audience (Worksheet 1) and Plan your business card (Worksheet 2). Keep the existing research, three card alternatives, chosen card, and labeled card plan. Do not make replacement cards or three new letterhead designs.
Due Monday, October 19, 2026 at 20:00 China time.
Keep the practice evidence and feedback. The final task adds one coordinated letterhead and a small labeled plan, not another set of cards or a new report.
Finish your brand: one new letterhead
Keep your existing logo and chosen business card. Make one coordinated A4 letterhead that uses the same brand style and leaves room for a real letter.
Due Monday, October 19, 2026 at 20:00 China time.
What the finished product needs
- Keep the existing brand. Use your current logo and chosen business card. Carry the same colors, fonts, and logo style into the letterhead. Refine the card only if a real problem needs fixing.
- Make one usable A4 letterhead. Include the logo, brand name, and fictional contact details. Leave clear margins and a large writing area. Add a short sample greeting and sentence to check the space; no full letter is required.
- Keep the layout editable. Use software you already have. Keep text and layout editable and save a readable PDF or image export. An AI image may be an asset, but a flat image alone is not an editable layout. No new account, paid software, or printing is required.
- Check the set together. View the card and letterhead side by side. Check spelling, readability at actual size, spacing, and consistent brand choices. Correct problems before exporting.
Plan for one week of focused work. Reuse the last two worksheets and existing project files; add only missing evidence or short notes about real changes. No new research report, separate evidence index, or rewritten answers are required.
Start: review your existing plan. Middle: make the final product. End: check the files and submit. Use the remaining lessons and short work sessions at home; the deadline stays October 19.
The existing assessment remains Criterion A /8 and Criterion B /8. Use the worksheets to explain research and design decisions. The finished product supports that evidence; Criterion C is not added. The existing rubric band descriptions remain unchanged.
Open the ZIP in a new folder. Confirm that the editable files and readable exports open and match. Use fictional contact details. Keep your earlier versions.
This project
From your current work to the assessment
The summative is your current task. Reuse these two worksheets as supporting evidence for the final product.
- 1Open →
Research your brand audience
Supporting evidence: reuse this completed worksheet; add only missing evidence or brief updates.
- 2Open →
Plan your business card
Supporting evidence: reuse this completed worksheet; add only missing evidence or brief updates.
- 3Open →
Personal brand system assessment
8–19 October · Three class meetings · Final submission 19 October at 20:00 China time.
Class plan and homework
These are the planned teaching dates. The final summative cutoff is 19 October at 20:00 China time. This plan is shown on the website; use the matching Toddle assignments to submit.
| When | In class or at home | Bring or finish |
|---|---|---|
| Holiday preparation | Finish your current lesson. Spend about 30 minutes gathering missing research for the A worksheet. | Bring the draft A worksheet, sources and current project to your first lesson back. |
| 5 Oct 2026 14:35–15:30 | Check the research and brief, then develop the B design task. | Finish the two focused preparation worksheets by 12 October. Use existing work and fill gaps. |
| 7 Oct 2026 14:35–15:30 | Compare design ideas, explain the choice and improve the labelled plan. | Finish the two focused preparation worksheets by 12 October. Use existing work and fill gaps. |
| 12 Oct 2026 14:35–15:30 | Reuse the worksheets and choose the final design Reuse Research your brand audience (Worksheet 1) and Plan your business card (Worksheet 2). Keep the existing research, three card alternatives, chosen card, and labeled card plan. Do not make replacement cards or three new letterhead designs. | Finish that block between lessons. Keep your A/B evidence and project files together. |
| 14 Oct 2026 14:35–15:30 | Make the final product Keep your existing logo and chosen business card. Make one coordinated A4 letterhead that uses the same brand style and leaves room for a real letter. | Finish that block between lessons. Keep your A/B evidence and project files together. |
| 19 Oct 2026 14:35–15:30 | Check and improve Open the ZIP in a new folder. Confirm that the editable files and readable exports open and match. Use fictional contact details. Keep your earlier versions. | Finish that block between lessons. Keep your A/B evidence and project files together. |
| 19 October · 20:00 China time | Final submission cutoff for this class. | Final product files and the two existing worksheets with brief updates, source credits, and AI prompts if used. |
What the two scores mean
B · Developing ideas
Show the requirements, possible solutions, reasons for the chosen design, and labelled plans another person can understand.
Your teacher awards one best-fit level from 0 to 8 for A and another for B. The strands guide the judgement; they are not four separate two-point summative marks. Worksheet totals are not averaged to calculate these levels. The rubrics are task-specific clarifications of the school’s MYP assessment approach, not a replacement for the applicable IB criteria.
Read both summative rubrics →